Abstract:
A place can be easily recognized by the presence of distinctive landmarks. The image of a place can
be seen in the presence of landmarks. Religious tourism destinations can become landmarks if there
are peculiarities in the destination, especially having unique religious buildings, attractive visuals, easy
to see, easy to identify, contrasting with the environment, and easy to access by tourists. This study
aims to examine these four landmark elements in religious tourism in the Langkat regency. This study
aims to examine four elements of landmarks in religious tourism in the Langkat Regency. This research
uses mixed- methods by conducting observations to collect qualitative data and conducting interviews
and distributing questionnaires to collect quantitative data. The results showed that religious tourism
as a landmark that is easy to see, easy to identify, contrasts with the environment, and easy to reach in
Langkat Regency can give a good impression to the local community. |
