Title:
TOURIST PERCEPTIONS TO DEVELOPMENT PENATAPAN DOULU

Authors:
Rolando M Siahaan , B OY Marpaung and Imam Faisal Pane

Abstract:
Penatapan Doulu in Berastagi has long been the preferred tourist spot for the people of North Sumatra. It is located in the national road on the border of Medan - Berastagi. Karo Government has included it in the list of tourist destinations. Limited location of land slows down its development, although gradually the number of tourists and infrastructure has developed. The development of the area is not followed by planning and structuring. To develop tourist destinations can be done with a supply and demand approach. Tourists’ perceptions become an input to develop Penatapan Doulu area which is linked to government policy and theory. Tourists are an important element who has travel motivation. Tourists also assess the level of satisfaction of the facilities that the tourist attraction has. Facilities and infrastructure as tourism products that support tourist attractions. Researchers used descriptive quantitative methods to analyze tourist perceptions. Enjoying natural beauty and natural attractions is an internal and external factor for tourists visiting Penatapan Doulu. The level of satisfaction with the facilities owned by Penatapan Doulu tends to be less than satisfactory. The development strategy is still needed for all elements, but the main development is in public facilities and tourist facilities.

Keywords:
Perception, motivation, satisfaction, development

DOI:
http://dx.doi.org/10.37500/IJESSR.2021.4234