Abstract:
Research attempts to convince the community that cultural ego enthusiasm in local culture can
influence every form of objects that have idiomatic nature. A genuine local enthusiasm is only
identifiable in social life. The objective of this research, therefore, is to explain idiomatic aspect of a
local culture enthusiasm. Such enthusiasm is growing only after local community is successfully
maintaining their life existence and developing life necessities. Research target is how to actualize
Malay culture progressing. Enthusiasm to Malay culture is explored and understood by observing
cultural heritages exhibited in Sang Nila Utama Museum in Pekanbaru. This museum is selected
because objects exhibited in there are considered representing Malay culture characteristics. Data
analysis is done through interpretation, historical study, and ethnography. Malay cultural ego
enthusiasm has produced a description about how strong is the character of Malay culture conserver
community. This strong character is marked by sense of belonging to cultural heritages at a place
(museum) that functions as the representation of original place where the culture belongs to. The
heritages strengthen the identity and progressiveness of Malay community in dealing with global
culture advancement. Result of research indicates that cultural ego of individuals and community
where individuals belong to is the precedent of collective senses of belonging, which without being
awared, it is stimulating efforts into establishing collective struggle. This struggle is institutionalized
as government responsibility to protect culture by making policies concerning culture conservation.
There are three elements in cultural ego, namely, (1) spiritual ego, (2) social ego, and (3) functional
ego. |
