Abstract: Health promotion in elementary school is expected to improve knowledge and attitude to physical
activity, eating vegetable and fruit. Health promotion is an educative approach that can result in
community or individual behavior in improving health degree. The problem of research was how is
the difference of students’ knowledge level and attitude to physical activity & healthy food in health
promotion media. The objective of research was to find out the effect of health promotion media on
knowledge and attitude to physical activity and healthy food in elementary school students. This
research employed a quasi-experimental pretest-posttest control group design. The total sample of
research consisted of 90 students divided into two groups: 44 students in intervention group and 46
in control group, each of which held 4 meetings for a month. The result of research showed that there
was a difference of mean knowledge and attitude in the two groups before and after treatment (p <
0.05). There was a difference of knowledge and attitude increases between intervention and control
groups, in which the increase in the group using snakes and ladders media was higher than that in the
group using lecturing media.
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