Abstract:
This research aimed to find out the metal employer's strategy and social-economic reciprocity in
Cepogo Village, Cepogo Sub District of Boyolali Regency. This research employed a descriptive
case study research method. The unit of analysis in this study was employers and workers of metal
craft industry using strategy and reciprocity in running their business. Techniques of collecting data
used were observation, in-depth interview and documentation. Data validation was carried out using
source triangulation. Data analysis was carried out using an interactive model. The theories
employed in this study were Polanyi Reciprocity. The result of research showed that strategy and
reciprocity needed for business development and sustainability was working principle including
kinship, allowance in completing job, and based on social and religious values. It makes employers
and employees (workers) have tolerance that can create harmony in work relation so that their
business can survive and develop. |
